World In Progress

The task was to direct three short films for Lloyd’s announcing the main global challenges of insurance for the next 30 years.

As one of the oldest insurance institutions in the world, Lloyd’s sees itself as a leaders in innovations, underwriting the risk of progress. Aerial footage was shot on three locations (Busan in South Korea, Lanarkshire in Scotland,  and Ocala in Florida) to visualise each of the films’ topics: Cities, Energy and Technology. The script was written by Pentagram in London and voiced by the English actor Gina McKee.

pentagram.com

lloyds.com

taylormademedia.tv

DATE

  • 2018

DIRECTED BY

  • Tapio Snellman

AGENCY

  • Pentagram London
  • Naresh Ramchandani

PRODUCTION

  • Taylor Made Media
  • Sophie Taylor

VOICE OVER

  • Gina McKee

CLIENT

  • Lloyd's Market